Smart Analytics, Targeted Messages & Personalization – The New Norm in Hospitality!

May 04, 2021

Ushering into the new decade, into a new dawn, the hospitality industry definitely needs to adapt to the changing global paradigms and guest needs. Will hoteliers be able to re-engineer hospitality and personalize their offerings for different sets of people such as luxury travellers, young families, physically challenged guests, or beach fanatics?

Why is hospitality tech a necessity for hotels today?

A seamless digital hotel experience is now a mandate for a hotel at all times – pre, during, and post the guest stay. Smart IT capabilities are the current expectation of our industry, and this goes true for the hotel guests as well as the staff. Going digital and adopting innovative solutions to deliver a seamless, safe, and differentiated guest experience has now become crucial for hotels to stay ahead in the game.

The guest of today has unique preferences, personal choices, eating habits, dietary regime, and health concerns. Smart hospitality solutions let you tailor the complete in-room experience, amenities, ambience, F&B items & meals, services, just everything that guests want! Using these individual guest preferences and combining them with analytical insights, a lot can be achieved that was long forgone.

Smart Analytics optimizes hotel operations

Smart Analytics is now powering the operations of a number of hotels and making them profitable. It lets hotels segment guests in groups, identify patterns and choices, and discover actionable insights for better inventory planning and decision-making. Thus, every department in hotels, be it F&B, housekeeping, concierge, Marketing, or Sales can be easily optimized. Our solution helps you unearth the goldmine of information to make every department efficient, minimize costs, and allocate your resources wisely, focussing on services and events which are highly profitable.

Targeted Push Notifications bring more business!

Targeted interest-based push notifications for your hotel events can really convert into a sale. Whether it be the Jazz musical soiree, French wine-tasting, spiritual yoga retreat camp, gourmet seafood buffet, or any other event that you organize, by accessing your guests’ preferences and interests you can easily go ahead with segmentation. Further, you can multiply your in-house spends through targeted promotions and optimize resources via Smart Analytics. A completely win-win situation – Increasing profits and reducing costs!

About Prefme Partner

Prefme Partner is the best-in-class hospitality technology for luxury hotels in the current and post COVID-19 times to provide a safe, seamless, and hyper-personalized guest experience. It helps hotels to differentiate their hospitality and engage guests digitally before, during, and after their stay. Thus, creating a single tech solution for all hotel needs and empowering guests with only one app to communicate their eating and staying preferences to any hotel around the world. This gives hospitality partners the chance to customize the minutest of things for the guests, from bed and pillow type to minibar contents and room fragrance, from every meal consumed to infotainment channels streamed in the room. This novel concept is the most tech-friendly solution that helps to make travel and stays completely contactless, safe, and seamless. Moreover, you can get all this without any capital expenditure. A win-win for both, you and your guests. So, contact us now to get started.

Download the Prefme app now